Some beauty looks are born trendy—others have trendiness thrust upon them. We can only predict so much when it comes...
Beauty and Makeup
2024 was an exciting year for beauty and makeup trends. After all, it was all about embracing individuality and versatility....
:max_bytes(150000):strip_icc()/beauty-trends-berry-stained-lips-GettyImages-1341209386-11355b2f569e4acca6e95e93d2b0822a.jpg "9 Beauty Trends You’re About to See Everywhere In 2025")
The past year has seen trends come and go—some with more staying power than others. There were glimmers of bold...
Hi, Allure.I'm Kenzie Ziegler and this is my 10-minute beauty routine. I think my staple lookthat I've been doing recentlyhas...
With '90s this and Y2K that, the last two years in makeup (and overall beauty) trends have leaned heavily into...
We've been in an age of "no makeup makeup" for the last few years, so when I went backstage at...
